ChooseMyPlate.gov
If you’re a regular reader of this blog, you know I believe many of our country’s health problems (think obesity, childhood obesity, heart disease) could be solved if we all truly ate the 5-9 servings of fruits and vegetables we’re supposed to get each day. Well, today, the U.S. Department of Agriculture reiterated this exact message with the launch of MyPlate which recommends half your plate at every meal be comprised of vegetables and fruits. MyPlate replaces MyPyramid, which many viewed as difficult to understand and put into practice.
In the press conference held this morning, First Lady Michelle Obama stressed that families are busy and that parents have many jobs (think referee, doctor, employee, chef), but that we all want to serve healthy foods and meals. MyPlate provides a simple and understandable visual for adults and kids alike to understand what foods to eat in what proportions.
In reviewing the new food icon and the materials provided along with it for consumers, my first impression of MyPlate is positive, and here’s why:
- Obesity in adults and children is by far the biggest public health issue in our country today. To this end, the first three tips related to MyPlate address this important issue – balance calories, enjoy your food, but eat less, avoid oversized portions. The focus here is spot on.
- Stressing half a plate as fruits and vegetables is a simple and easily understood message. It provides a mental and visual reminder to get vegetables and fruits at meals where we might not always think about it, like breakfast. I know most days my son eats a bowl or two of cereal before he heads out the door to school. Adding a fruit or vegetable will help ensure he gets that 5-9 he needs every day.
- There are messages weaved throughout the material that are aligned with healthy eating habits. For example, there is a recommendation to take your time with meals, savoring the flavors and paying attention to when you feel full. This is absolutely an important nutrition message. Using smaller plates is another recommendation made. Work done by Brian Wansink, PhD, clearly shows that environment – including the size of your plates, bowls and glasses – can impact the amount of food you eat. Again, the message is spot on.
Of course, it’s too early to tell how effective MyPlate will be in helping consumers achieve healthy eating habits that prevent disease and maintain healthy weights, but it is absolutely movement in the right direction.
Visit www.nuval.com to choose nutritionally dense foods for all sections of your plate.
